AAF Northern Illinois

Dozens of representatives from the northern Illinois advertising and marketing community gathered Thursday, March 4, at the Sullivan Center in downtown Rockford as the annual ADDY advertising awards were presented. The Best of Show winner was awarded to the Illinois Route 66 Scenic Byway website (www.IllinoisRoute66.org ) developed by GrahamSpencer of Rockford, Ill.

Other Gold ADDY winners are:

Collateral Material
KMK Media Group
Project: Riverside Community Bank Open House invitation

Interactive Media
GrahamSpencer
Project: Route 66 Palms Grill Café Online*
*Also named Best in Show for Media category

Television
Rockford Health System
Project: DaVinci Robotic Surgery System TVspot*
*Also named Judge’s Choice

Elements of Advertising
GrahamSpencer
Project: People’s Press Identity*
*Also named Best of Show for Print category

About the ADDY Awards

Sanctioned by the AAF, the ADDY Awards honor excellence in advertising and cultivate the highest creative standards in the industry. The competition begins at the local level with the 210 AAF member clubs nationwide, from which local winners proceed to 14 regional competitions, and those winners proceed to the national finals. Gold ADDY winners from Rockford advance to the AAF District 6 competition to be judged against ADDY winners from other ad clubs in Illinois, Indiana and Michigan. District Gold ADDY winners move on to the National ADDY competition. The American Advertising (ADDY) Awards competition is the advertising industry's largest and most representative competition for creative excellence.

COLLATERAL MATERIAL

Bronze ADDY® Award to Velasco & Associates for Discovery Center Museum Annual Report. Client: Discovery Center Museum
Bronze ADDY® Award to Rockford Health System for Rockford Health System - Annual Report
Silver ADDY® Award to Hayes Marketing Services, Inc. for J.L. Clark Capabilities Brochure. Client: J.L. Clark
Bronze ADDY® Award to Rockford Health System for Healthy Wishes - Wishbook 2009. Client: Rockford Health System Rockford Memorial Development Foundation
Gold ADDY® Award to KMK Media Group, Inc. for Riverside Community Bank Open House Invitation. Client: Riverside Community Bank

DIRECT MARKETING

Silver ADDY® Award to Rockford Health System for Rockford Memorial Development Foundation Magic Cube.

CONSUMER OR TRADE PUBLICATION

Bronze ADDY® Award and Judge's Choice to Rick Wells, Ltd. for Homer. Client: Keystone Steel and Wire
Bronze ADDY® Award to Rick Wells Ltd. for Fan of Tough. Client: Red Brand
Silver ADDY® Award to Velasco & Associates for I Am SME Print Advertising Campaign. Client: Society of Mining, Metallurgy, Exploration

INTERACTIVE MEDIA

Bronze ADDY® Award to Rick Wells Ltd. for Inn Development and Management Website.
Gold ADDY® Award and BEST OF SHOW to GrahamSpencer for Illinois Route 66 Scenic Byway Website.
Silver ADDY® Award to People's Press Website. Client: People's Press/George Stranahan
Gold ADDY® Award Hotel Julien Dubuque Website Rick Wells Ltd. Hotel Julien Dubuque
Gold ADDY® Award and Best of Show: Media to GrahamSpencer for Route 66 Palms Grill Cafe Online Video. Client: Illinois Route 66 Scenic Byway

RADIO

Bronze ADDY® Award to GrahamSpencer for Rockford Career College "Who Am I?"

TELEVISION

Gold ADDY® Award and Judge's Choice to Rockford Health System for Da Vinci Robotic Surgery System TV Campaign 

MIXED/MULTIPLE MEDIA

Silver ADDY® Award to Rick Wells Ltd. for Harmony In Action. Client: SwedishAmerican Health System
Bronze ADDY® Award to GrahamSpencer for Kohl's Flex Campaign. Client: M&I Bank

PUBLIC SERVICE

Silver ADDY® Award and Judge's Choice to PKMP — Pablo Korona Moving Pictures for Father's Awareness TV Campaign. Client: Rockford MELD
Silver ADDY® Award to Heinzeroth Marketing Group for Northern Illinois Hospice: Every Family Has a Story Campaign.

ADVERTISING INDUSTRY SELF-PROMOTION

Bronze ADDY® Award to Green Ladder Creative for The Proposal. Client: Drake University

ELEMENTS OF ADVERTISING

Gold ADDY® Award and Best of Show: Print to GrahamSpencer for People's Press Identity
Silver ADDY® Award to GrahamSpencer for Illinois Route 66 Scenic Byway Identity

The AAF Northern Illinois is the Rockford chapter of the American Advertising Federation (AAF), “The Unifying Voice for Advertising.” Headquartered in Washington, D.C., the AAF is the oldest advertising trade association representing over 50,000 professionals in the advertising industry in a national network of 200 ad clubs in communities across the country.